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Showing posts with the label Content-curation

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How to Deal With Duplicate Content Issues (including Those Created by Your CMS)

Posted by Ghadiya Hardik July 12, 2018

Content-curation content-marketing Content-syndication Copied-content Duplicate-Content-Issues Panda-Update Robots.txt SEO-issues

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SEO Expert with management experience and exceptional people skills. Analyst with extensive experience in Handel SEO project for Total Website Promotion in Search Engine most in Google, Yahoo & Bing. Versed in On page & Off Page SEO and SEO Tools & Google Tools. Desires a challenging role as a Search Engine Optimizer,

I have provided Digital Marketing and Technical SEO to clients and projects of all sizes. My experience includes digital marketing,SEO, SEM, SMM. I have created SEO platforms and designs for Employment Guide.

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Long-term SEO: Proving the value now

What I liked about the piece was the implication that to show value, we have to do more than just provide recommendations. But it also got me thinking about the value of the recommendations themselves.

If you search “show SEO value,” you’ll get a slew of posts discussing how to use data and reporting to make your case. Yes. We should do that. But what if the data isn’t in your favor just yet?
How do you show the value of long-term SEO recommendations in the short term?

Before we get into the actions themselves, let me clarify what I mean by “long-term SEO.” To me, this refers to things that generally take a longer period of time to have an effect on SEO progress. This includes subdomain transitions, link-building programs, Schema recommendations, HTTPS implementation and more.

Take HTTPS as an example. As search marketers, we know there is long-term value in transitioning to a secured site. The web is moving in a more secure direction, users want trust, and heck, Google has stated it…

Google Search Console reporting currently delayed

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Which reports are delayed? Specifically, the AMP, Rich Results / Structured Data, Hreflang, Index Coverage, and Mobile Usability reports are all delayed according to Google. I will say that I did check several of these reports, and not all of them are delayed. For example, while the mobile usability and AMP reports are both a week old, the index coverage report is only two days delayed, which is the normal expected reporting delay you would see in Google Search Console.
Should I worry? No, this is just a reporting issue which Google said doesn’t affect your site in search. So your rankings should not be impacted by this issue.
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Maximizing the potential and value of your SEO team

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Managing SEO programs requires that we not only drive SEO results, but we must also drive growth opportunities for our teams. Growth opportunities and career progression are core concerns for employees. Investing in the growth of our personnel allows for driving significantly more impact across the organization.

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This article is not an exposé of bad agencies, nor is it to “name and shame” any particular SEO company. The goal of this article is to educate business owners to choose an SEO agency that will likely provide a positive experience.

What is their real reputation? This may sound pretty straightforward – but it isn’t. Learning what an agency’s real reputation is requires more than just seeing how many positive customer reviews they have. Reviews, or testimonials, contained on an agency’s site are likely cherry-picked. Reviews contained on Google Maps and other third-party review sites can also be unreliable.

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Why does structured data matter for SEO?

Structured data represents a huge opportunity for SEOs to communicate key information with search engines, boost content visibility, and reach target audiences. It makes it easier for search engine crawlers to extract and understand specific information related to the content, in this case, the kind of product, the aggregate rating, available offers, and product reviews. This allows the crawler to understand your content with increased accuracy.

This report from Botify describes how structured data can give SEOs a competitive advantage and lead to significantly increased levels of search visibility and engagement rates.Visit Digital Marketing hardik ghadiya “Structured Data: Why now is the time to optimize.”

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